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Claiming A Brand Name Based BlogSpot URL

Periodically, in Blogger Help Forum: How Do I?, we see a hopeful query.
How do I claim the brand name URL for my clients blog?
Many merchandisers are unaware of the simple Blogger / Google policy
Blogger accounts and Blog*Spot addresses do not expire.
Another way of saying that would possibly be first come, first served.

If the clients brand name is a registered trademark, you may be able to report a DMCA Violation. This action will likely get you two things.

  • The offending blog may be deleted - with the URL locked to the current owner, for eternity.
  • You (your clients company) may get some bad PR.
You probably won't get a third thing.
  • The immediate use of the trademark URL.

To avoid bad PR, you might make up for the inconvenience, and compensate the current owner to have the URL transferred to you - but you may have to provide compensation, imaginatively. Traditionally, Google forbids us from selling Blogger / Google resources - including URLs.

Blogger supports our right to publish our blogs, anonymously. If the current owner, of the blog in question, can't be contacted directly, you may have to do some research to find the owner, or - again - get a court order.

If you do manage to contact the owner, and arrive at an understanding where you are offered control of the blog, have the URL transferred to you, properly.

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