The Real Blogger Status

Some blog owners do not completely understand the concept of meta description, vs meta keywords - and how blog search reputation can be affected. We see occasional questions, in Blogger Help Forum: Learn More About Blogger . I know how to enter meta info on each blog post under the Search Description field - but do I have to put all permutations of a subject in the Search Description? Here, we see the possibility of unintended "keyword stuffing", and degraded search engine reputation.

There is some confusion, about including "search description" meta content , in blog template code, to provide source for data shares to social sharing sites. In various topics in Blogger Help Forum: Get Help with an Issue , I've seen references to "data:post.metaDescription", "data:post.snippet", and "data:post.pageTitle" used, in providing the blog post source for the FaceBook "og:description" tag. As far as I can tell, none of these exist.

Besides optimizing post content , to make the blog easier to read and encourage readers to remain. you have a similar task in optimizing the blog structure. The posts content is what people read, when they are in the blog. The blog structure is what you similarly need to optimize, to get people into the blog.

Along with consistently using Jump Break, properly sizing and wording of important post sections can make the blog pages neater, and easier to read. You see my opening paragraph, above. Sizing and wording of important post sections, such as the opening paragraph, helps make the main page layout more consistent - and gives a slightly more professional look to the blog. And, a cleaner and more consistent page layout, to complement a carefully structured blog , encourages readers to read more of the blog.

Some blog owners want to emphasise the nature of the blog content, to the search engines. Given a properly developed blog , you can add meta tags, on a per blog, per page, and per post basis. The tags can indicate, to your prospective readers, what the blog - and each page and post - is about.