Skip to main content

Use Search Console To Target Your Audience

People who publish blogs which are relevant to a specific country may be able to focus search engine attention, for their blog - and better target readers in the country in question.

Google Webmaster Tools provides the "Geographical target" setting, which lets a blog owner select a single country. The setting increases search engine attention, for their blog, in the country selected.

If you are logged in to Google Webmaster Tools / Search Console, for a given blog, find the "Search Traffic" menu entry.

From "Search Traffic", select "International Targeting", then the "Country" tab. Click on "Target users in:", then select the appropriate country, in the pull down menu.

The list of countries, presented to you, appears to be rather complete. The list appears to be alphabetically sorted in the English language, as most of Webmaster Tools appears to be presented.

It's likely that your potential readers will be located using geolocation, so you should allow for some inaccuracies, in targeting specific readers. Readers who are located in regions close to national borders may appear to be located on either side of the border. Only one country can be targeted.

Note that this setting is not related to any Blogger dashboard settings, such as "Language" or "Time Zone", in "Language and formatting".

Also, note that the usefulness of this setting, like other search engine features, will depend upon your efforts in properly publicising the blog. Publicising the blog is still dependent upon your efforts - this setting, when used, simply focuses your efforts towards a single country.









Previous:
Blogs That Interest Inhabitants Of A Specific Country May Use The Webmaster Tools "Geographical target" Setting Use Search Console To Target Your Audience
http://blogging.nitecruzr.net/2013/12/blogs-that-interest-inhabitants-of.html

Comments

Popular posts from this blog

Custom Domain Migration - Managing The Traffic

Your blog depends upon traffic for its success.

Anything that affects the traffic to your blog, such as any change in the URL, affects the success of your blog. Publishing the blog to a custom domain, like renaming the blog, will affect traffic to your blog. The effects of the change will vary from blog to blog, because of the different traffic to every different blog.Followers. People who find your blog because of recommendations by other people.Search engines. Robotic processes which methodically surf your blog, and provide dynamic indexing to people who search for information.Subscribers. People who read your content from their newsfeed reader, such as the dashboard Reading List.Viewers. People who read your content from their browser.No two blogs are the same - and no two blogs will have the same combinations of traffic sources.

Stats Components Are Significant, In Their Own Context

One popular Stats related accessory, which displays pageview information to the public, is the "Popular Posts" gadget.

Popular Posts identifies from 1 to 10 of the most popular posts in the blog, by comparing Stats pageview counts. Optional parts of the display of each post are a snippet of text, and an ever popular thumbnail photo.

Like many Stats features, blog owners have found imaginative uses for "Popular Posts" - and overlook the limitations of the gadget. Both the dynamic nature of Stats, and the timing of the various pageview count recalculations, create confusion, when Popular Posts is examined.